SEI Mengajar: Appearing Stunningly in Executive Class

Bandung (25/10), long involved in the world of Marketing, Ridwan Kurnia who is the Acting SEGM Sales, Marketing and Business Development of PT Surya Energi Indotama was appointed to appear as a Guest Speaker in the MINI Executive Education Program event organized by the MarkPlus Institute. This prestigious event was attended by participants at the Manager and Supervisor level from various Companies who were certainly enthusiastic in deepening their knowledge of Marketing, especially the latest marketing tactics.

In this inspiring session, Ridwan Kurnia took the lead role to discuss a very relevant topic, namely "The New Marketing Battle Plan: New Tactics for a Changing Landscape." In an era of constant change, effective marketing strategies are the key to achieving business success. Ridwan provided in-depth insights on how to develop and implement the latest marketing strategies to face the dynamic business landscape. Digital transformation, changes in consumer behavior, and increasingly fierce competition are some of the many things discussed in this session. In addition, Ridwan also shared success stories and best practices on what he has done. This success story certainly provides valuable inspiration for the participants who attended, indirectly what was conveyed can also help training participants to understand how to apply and optimize these concepts in the business they are currently working on, especially related to marketing plans to capture opportunities and changes in the future.

The selection of SEI as a Guest Speaker is an acknowledgement of SEI's dedication and existence which continues to be committed to contributing in various forums that enrich understanding and discussion of important issues and are not limited to Marketing Management but cover all aspects of running a business which can ultimately improve the Company's business performance.**

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