Surprise, Father of Indonesian Marketing Visits SEI

Bandung (4/3/24), a special guest visited the SEI office, a figure known as the Father of Indonesian Marketing, Hermawan Kartajaya, who is also the founder and chairman of MCorp, a well-known company in the marketing sector.

Hermawan's arrival was enthusiastically welcomed by the SEI board of directors, namely President Director I Made Sandika Dwiantara, Marketing and Business Development Director Ridwan Kurnia, Technical and Operations Director Fajar Miftahul Falah including the entire SEI family.

Hermawan Kartajaya is an inspiring figure, his name is included in the list of "50 Teachers Who Shape the Future of Marketing" by the Chartered Institute of Marketing England, along with the world's number one marketing figure, Philip Kotler. Hermawan, who has dedicated his life to the world of marketing, has successfully launched best-selling books and for his work he has won the Lifetime Achievement in Marketing Award from Jawa Pos and also from the Marketing Institute of Singapore (MIS).

During his visit to SEI, Hermawan felt that SEI was like a second home to him, especially when the group was invited to tour the company building area that has implemented solar hybrid system technology as one of the company's advantages. In addition, they also had the opportunity to see modern and environmentally friendly office facilities.

The experience sharing session was the main highlight of the moment, Hermawan Kartajaya humbly shared his insights on the world of marketing with all SEI employees who were present. This sharing session provided inspiration and new insights for employees about the latest strategies and trends in the world of marketing, as well as how to apply them in the context of the renewable energy industry.

"The world of marketing has a very important role in developing a company. This is the right time to continue learning and adapting to the latest developments in the world of marketing, especially with the important role of technology and innovation," said Hermawan Kartajaya.

Like a magnet, the story shared by Mr. Marketing Indonesia was listened to by all SEI employees who were present, all seemed absorbed in Hermawan's experience which brought the world of marketing from a different angle.

Hermawan hopes that his visit to SEI can provide motivation and new insights that will support in carrying out the duties and responsibilities of the SEI community in the growing new renewable energy industry.

A golden opportunity for all SEI communities who on this occasion can learn directly from a figure who will become legendary, Hermawan Kartajaya, the Indonesian marketing guru, thank you, Sir!

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